Also, we have noticed most practitioners often separate the work they do with horses and clients from the ‘business’ of how they engage with potential new clients.
It looks something like this:
Joy = physically holding space for your clients and the horses as they do their transformational magic!!!!
Fear = putting yourself out into the world to talk about the value and expertise you offer in order to invite people to hire you!
What if it was possible to feel joy about your business and marketing as deeply as you do about the actual horse and client experience? (Or almost as deeply!)
Think of your practice and your business as different aspects of the same body. Like your hands and your feet. Your heart and your brain. Different functions that can operate alone, though they can achieve so much more when they operate in congruent alignment!
Developing your business is the ultimate opportunity to practice what you preach with regards to integrity, awareness, and alignment. Once you have the necessary coaching and facilitation skills, you need to integrate the other half of the equation!